Cools Brassiness. Eliminates Warmth
Our Platinum Blonde Shampoo™ is the perfect shampoo for blonde, white and silver-coloured hair. Formulated with a touch of violet tint, it gets rid of brassiness while softening strands and adding shine to natural and colour-treated blonde hair. Added conditioners and nutrients keep strands hydrated, leaving your hair with a beautifully soft, healthy shine for gorgeously radiant blonde hair.
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